I’m looking forward to the PRC Excellence in Healthcare Conference June 3 – 6, 2012 in Scottsdale, Arizona. Hosted by Professional Research Consultants, Inc., the conference provides healthcare professionals with information, case studies, best practices and tools to develop, implement and improve service excellence. The conference agenda offers dozens of important and timely topics – like “The C-suite’s Role in Building a High Performing Culture” to “Achieving Physician Loyalty through Service Excellence” to “A Roadmap for Improving Healthcare Service Quality: Lessons and Tools from the Mayo Clinic.”
Candace Quinn of Brand = Experience, Carla Bryant with Corrigan Partners and I will present “The Future of Healthcare Marketing” on June 4, 2012 at 1:00 pm. Our two-part session will focus on trends shaping the future of marketing practice in healthcare, five critical roles for chief marketing executives and steps for transforming marketing performance. We’re excited about this topic and look forward to engaging conference attendees in dialog and ideas to effect change.
The conference will be held at one of my favorite Scottsdale resorts – the Hyatt Regency Scottsdale Resort and Spa at Gainey Ranch . Will we see you there?