MobiHealthNews’ newly released report Consumer Health Apps for Apple’s iPhone reveals that the number of health apps for consumers has grown at a steady rate over that past 18 months and projects that by next summer there will be more than 13,000 health apps intended for use by consumers. The study is based on an analysis of 18 months of data from Apple’s AppStore and also shows that the average price of a paid health app is trending upward from $2.77 last February $3.21 in July 2011. Of the 9,000 health apps available for consumers today, slightly more than 16% are for cardio fitness and around 14% for diet. Other categories include women’s health, sleep, chronic disease, medication management and mental health.
Click here for more information about the study (full report available for a fee).
Chief Marketing Officer 